Brand Packages

Window sign displaying 'Debbie Peterson Speaks' in orange lettering, with interior visible through the glass including a potted plant and white chairs.

Starters Brand Kit

This package is perfect for speakers who are just beginning to develop their branding. It includes essential key elements designed to create a clear, cohesive, and consistent look, helping you effectively share your message and confidently stand out in your competitive field.

    • Visual Direction Presentation: 2 Mood Boards

    • 1 Concept based on chosen mood board

    • 2 Logo Variations: Primary & Logo mark

    • Curated Color Palette

    • 3 Font Hierarchy (Free Fonts)

    • 1 Page Brand Kit: Simplified Guide

    • BONUS: Speaker One-Sheet or Flyer: Front Page

    • Delivered in 2 weeks

    • Starting at $650

    • Add-ons available:

      ↳ Brand Elements (Illustrations / Icons)

      ↳ Brand Guidelines

      ↳ Brand Templates

Multiple business cards and stationery featuring a colorful logo with abstract human figures and the word 'GRATEGY' in bold red letters. The cards also display the name Lisa Ryan, CSP, and her contact information.

Signature Branding

This package expands upon the Starters Brand Kit by adding greater versatility, making it an excellent choice for speakers who desire a strong and reliable branding solution. It provides additional features designed to help you stand out with confidence.

    • Brand Strategy

    • Visual Direction Presentation: 2 Mood Boards

    • 1 Concept based on chosen mood board

    • 3 Logo Variations: Primary, Secondary & Favicon

    • Curated Color Palette

    • 3 Font Hierarchy (Free or Premium Fonts)

    • 1 Simple Brand Pattern or Graphic Motif

    • 1 Page Brand Kit: Simplified Guide

    • 20 Page Brand Guidelines: Comprehensive Guide

    • BONUS: Speaker One-Sheet or Flyer: Front & Back

    • BONUS: 1 Branded Stationery

    • BONUS: Social Media Kit: 3 Branded Canva Templates



      NOTE: Premium font licenses are purchased separately by the client.

    • Delivered in 3-4 weeks

    • Starting at $1,000

    • Add-ons available:

      ↳ Brand Elements (Illustrations / Icons)

      ↳ Brand Templates

Branded business stationery with blue, yellow, and white color scheme, including letterhead, business cards, envelopes, and a pen, promoting franchise success and loyalty at every level.

Premium Brand Identity

This package is thoughtfully designed for speakers who are seeking a comprehensive branding solution, offering more premium features, customized options tailored to your unique needs, and additional valuable bonuses to enhance your overall experience.

    • Brand Strategy (EXTENSIVE)

    • Visual Direction Presentation: 2 Mood Boards

    • 1 Concept based on chosen mood board

    • 4 Logo Variations: Primary, Secondary, Alternative & Favicon

    • Curated Color Palette

    • 3 Font Hierarchy + Extended Hierarchy (Free or Premium Fonts)

    • 2 Enhanced Brand Patterns or Graphic Motif

    • 5 Brand Illustrations or Icons

    • 1 Page Brand Kit: Simplified Guide

    • 40 Page Brand Guidelines: Comprehensive Guide

    • BONUS: Speaker One-Sheet or Flyer: Front & Back

    • BONUS: 2 Branded Stationeries

    • BONUS: Social Media Kit: 5 Branded Canva Templates

    • BONUS: 1 Email Signature (Gmail compatible)

    • BONUS: 25-Slide Custom Presentation Deck (in Canva & PPTX format)


      NOTE: Premium font licenses are purchased separately by the client.

    • Delivered in 5-6 weeks

    • Starting at $1,500

    • Add-ons available:

      ↳ Brand Templates

Strategic Process

to build brands that feels like you

01. Uncover

We start by digging into your story, goals, and audience. This step helps us understand what sets you apart so we can shape a brand that’s rooted in who you are.

02. Align

Next, we craft the creative direction. Through mood boards and strategy, we lock in the tone, style, and vision that will guide every design decision moving forward.

03. Design

This is where ideas come to life. I’ll design your brand visuals with intention—from logo to colors to type—and you’ll be able to review, give feedback, and feel it take shape.

04. Deliver

You’ll receive a complete brand system with files, usage guidelines, and tools that make it easy to stay consistent and show up confidently across all platforms.

ELEVATE YOUR BRAND

Let’s turn your brilliance into a bold, unforgettable brand.